The Hassan Triple Folder advertising display signs are among the most rare and highly coveted advertising displays in the entire hobby. The Triple Folder display was a large three-panel cardboard display featuring end panels depicting Ty Cobb and Christy Mathewson respectively each flanking an illustration of the famed Conlon photo of Ty Cobb sliding into third base. The three elaborately-designed pieces were intended to be displayed together the "Triple Fold" display recalling the unique design of the T202 Triple Folder cards themselves while simultaneously advertising Hassan Cork-Tip Cigarettes. The piece is extraordinarily significant because the Hassan display is the only display known that was produced specifically to promote a baseball card set during the tobacco era. Surviving examples of the Hassan advertising pieces are extremely rare. Just one complete three-panel display is known to exist with two of each of the end pieces known. Presented here is a segment of the center panel which pictures Ty Cobb sliding into Jimmy Austin at third base a package of Hassan cigarettes hovering in the foreground. This 27" x 20" piece is missing a significant portion of the bottom and a small piece of the top the original panel measuring closer to 30" x 40". Initially offered at public auction in 2018 this is the only surviving example of even a portion of the center panel and was discovered when the then-consignor disassembled a vintage frame and found this piece used as the backing to secure the print into the frame. Obviously it is difficult to estimate what the value of this piece might be but it is important to note that it is the only known surviving example of the center panel aside from the complete display which sold for nearly $100 000 more than a decade ago. The piece exhibits obvious wear throughout including foxing and staining on the reverse. Without question however a quality restoration company could certainly utilize this piece to reconstruct the center panel in its entirety creating an outstanding display either as a complement to one or more of the surviving end panels or as a standalone piece.